Big Blue has granted partners access to its Skills Gateway platform for access to various technical assets and learning sales. for the first time, they gave partners access to their internal information about their own products and competitors` data; and launched an easy-to-use co-marketing program. Steve Robinson, General Manager of the Synergy Red Hat team, entered the keynote Team PartnerWorld scene to tell partners that in the fourth quarter and so far in the first quarter, “we`ve been working on this agreement.” To further facilitate engagement, the partnership agreement has been reduced from 18 pages to 4 pages, Teltsch said. John Teltsch, the head of the Big Blue chain, told about 8,000 IBM Business Partners, who came to San Francisco for PartnerWorld, the launch event of the company`s major think tank, that priorities would remain consistent in 2019: improving the partner experience, facilitating collaboration with IBM and helping partners improve relationships with their customers. These changes pay off for partners such as Toronto-based Converge, which have in the meantime completed eight acquisitions of regional resellers and have recently gone public. Last year, IBM implemented many changes on the enablement front, which also delighted the partners, he said. Determine which business model is right for your business and look at the different types of IBM Business partners. Over the same period, IBM added about 13,000 new partners – an annual record. Many of them are not traditional resellers, but focus on services, IP, integration or sector solutions. IBM will continue to simplify its PartnerWorld program by eliminating partner elevators and encouraging other specializations. Nearly two years after a major overhaul of the channel, IBM Channel executives announced Monday to partners that they will continue to optimize the program to build on their success. In October, in a phone call attended by executives from Converge Technology Solutions, IBM`s third-largest partner, Teltsch said IBM had tacitly implemented another change – a change in terminology. Since then, IBM has recorded record growth, differentiation between partners and greater satisfaction from its partners, he said.

But there is more to be done in 2019. Greg Berard, company president and former founder of Lighthouse, has developed an ibm services and software division for the traditional hardware distributor. Last year, this new division generated more revenue than the old ones. More than a year after taking over the IBM chain and launching a massive overhaul of the outdated program, John Teltsch shared with partners at PartnerWorld what worked and how improvements will continue in the new year. These chain initiatives will come when partners use the company`s depth and breadth around hybrid and multi-cloud, artificial intelligence, security and advanced analytics – “all the essential ingredients” in today`s IT market, Teltsch said. Converge CEO Shaun Maine, who will continue to target new acquisitions to become IBM`s largest partner, said before working with IBM, he saw the company as a closed ecosystem. But since he became an IBM solutions provider and quickly evolved his business, he has been most impressed with “the channel and the team, and how open they are to other technologies.” Reward yourself for the value you get at different stages of the sales cycle, from identifying the sale opportunity to the conclusion of the agreement. Once your PartnerWorld app has been approved, you will receive an authorization email with a link to apply for your partner resale application. You can also sign up below to launch your BPA by selecting your country and your business. Instead of referring to its channel as the IBM Global Business Organisation, IBM started in-house with the IBM Partner Ecosystem moniker, reflecting that “we must continue to build